St John SA Sponsorship Program 2019-20

St John Ambulance Australia SA Inc Sponsorship Program 2019/2020

ADVERTISING VALUE EQUIVALENT $139,837

REACH 5,128,661

97% DIGITAL

95% DIGITAL

1% ASSETS

3% ASSETS

1% PRINT

1% PRINT

1% PEOPLE

1% PEOPLE

Silver Package

Exclusive benefits to Presenting Partners, Gold and Silver Sponsors: • Event Health Services: Get your brand on our adhesive strips, the single most requested item at events throughout the state • First aid training: in-class banners • Social media See the table on the right for Reach per Annum and Advertising Value Equivalent (AVE) per year for this sponsorship package. To find out more about the industry rates we used to calculate AVE, flip to the back cover. acknowledgement throughout the year

Let your brand shine with the St John SA Silver Package! Silver Sponsors are acknowledged on our website, in our Annual Report and in our Corporate Video. But there’s more... Silver Status gets you noticed, with a particular focus on the social scene: Get onto the newsfeeds of our over 10,000 social media followers on Facebook, Twitter, LinkedIn and Instagram. Receive positive PR exposure as a sponsor of an exciting Public Access Defibrillator program, which will leave a mark across regional South Australia (or rather 312 marks in the form of lifesaving AEDs) and involves our CPR Lab. There is a limit of 10 Silver Sponsorships per activity or event per year, so get in quick before they sell out!

ADVERTISING VALUE EQUIV.

5.1MIL 4,761,598 4,761,371 4,766,738 4,760,598 4,761,598 4,760,598 4,760,748 5,176,598 REACH PER ANNUM 4,769,598 4,900,598

EVENTS TRAINING FAIS CADETS COM CARE RESTOCKING GOLF DAY BADGE DAY AWARDS DAY CPR LAB

$51K $107K $52K $50K $54K $50K $55K $50K $51K $84K

TOTAL

$139.9K

$40K

Sponsorship Package

Get tagging: Silver Sponsorship adds the benefit of Social Media acknowledgements throughout the year.

The above figures for Total Reach per Annum and Total AVE account for overlaps in media portfolios between activities and events.

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